We have created a bold new identity for AZ Guides, a series of hiking guides authored by hiking experts Triantaphyllos Adamakopoulos and Katerina Zagaretou, that helps hikers prepare for their next adventure in the Greek mountains. The new brand identity is friendly, accessible, and features a logo that aims to elevate the profile of AZ Guides and establish a close association with hiking in Greece. Inspired by the visual icon of a hiker standing triumphantly on top of a mountain, the logo reflects the exhilaration and satisfaction that come with conquering the summit.

In addition to the brand identity, Lineadesign has also designed the definitive hiking guide for Olympus, 60 routes, published by Salto Publications. This guide presents the 60 most attractive, marked, and high-altitude hiking trails on the great mountain, providing hikers with everything they need to experience the beauty of Olympus in spring or summer surrounded by thousands of fellow hikers. Thanks to its exceptional design and content, Olympus has become one of the top hiking destinations in Europe.